Director of Design · New Delhi, India

Kapil Singh

18+ years leading product design across Real Money Gaming, SaaS, and eCommerce — building products that scale, teams that deliver, and experiences people remember.

Born in Dehradun · Shaped in Mumbai · Now building from Delhi

18+Years Experience

10+0→1 Products

100M+Users Designed For

B2B & B2CAcross Domains

UX Strategy◆Design Systems◆Team Leadership◆B2B SaaS◆Real Money Gaming◆Interaction Design◆User Research◆Growth Design◆Monetisation◆Product Roadmaps◆ UX Strategy◆Design Systems◆Team Leadership◆B2B SaaS◆Real Money Gaming◆Interaction Design◆User Research◆Growth Design◆Monetisation◆Product Roadmaps◆

My Story

Design Leader
New Delhi, India
18+ Years

I design for scale — products serving 60M+ users, teams built from zero, and experiences that drive real business outcomes.

Design leader with 18+ years of experience across Real Money Gaming, SaaS, and eCommerce. Proven track record of building 0→1 products, scaling design systems, and driving business impact through user-centric product experiences.

At Junglee Games, I directed design initiatives that contributed to significant year-on-year revenue growth and launched gaming products across India, the Middle East, and the Philippines. At Richpanel, I led design for an AI-assisted support platform that helped clients dramatically reduce manually resolved support tickets through automation-led UX.

UX StrategyDesign SystemsTeam BuildingB2B SaaSConsumer GamingPrototypingUser ResearchRoadmapping

Selected Work

Case Studies

B2C · Gaming

TongitsHub

Redesigning TongitsHub's App Experience

How a landscape-first redesign and richer visuals closed the experience-fit gap — improving retention and average session time post-launch.

Read Case Study

B2C · Gaming

Junglee Rummy

Redesigning Junglee Rummy's KYC Journey

How a smarter manual upload flow — educating users and preventing errors before submission — helped bring KYC verification close to perfection.

Read Case Study

B2B · SaaS

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Locked

Richpanel

An AI Support Platform That Cut Tickets by 80%

Building the UX vision and product from the ground up — an AI-assisted customer support platform that reduced manually resolved tickets by 80%+.

Let's Discuss 1:1 →

Full Background

Want the complete picture?

18+ years across Real Money Gaming, SaaS, and eCommerce — the full history of roles, achievements, and skills, all in one page.

Download Résumé (PDF)

Writing

UX · Game Design · Product

The Living Design Framework: Building Apps That Feel Human

Why do some apps feel alive while others feel like furniture? After years studying the world's most engaging mobile games, a framework built on one idea — the best apps behave like living beings. Motion × Touch × Emotion × Sound = Life.

Jun 2026 · 5 minRead on Medium →

UX · AI · Design Thinking

Designers, You Are Using AI to Stay Small

Two ways designers are playing small with AI — and what elevation actually looks like. When you ask AI for direction, you've put the junior in charge and made yourself the assistant. Think first, then use AI to execute.

Jun 2026 · 5 minRead on Medium →

Read all articles on Medium

Get in Touch

Let's talk design.

Whether you're building a product team, looking for a design leader, want to collaborate, or just want to talk craft — I'd love to hear from you.

New Delhi, India · Open to remote & hybrid

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Emailkapsgrafix@gmail.com

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Phone+91 97699 57236

LinkedInlinkedin.com/in/kapilbsingh

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Medium@kapsgrafix

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